This course provides an overview of the importance of international business and trade in the
global economy and explores the factors that influence success in international markets.
Students will learn about the techniques and strategies associated with marketing, distribution, and managing international business effectively. This course prepares students for postsecondary programs in business, including international business, marketing, and management.
By the end of this course, students will develop the following skills in these different areas:
| 1. Business, Trade and the Economy | |
| 1.1 | Demonstrate an understanding of terminology, concepts, and basic business communication practices related to international business; |
| 1.2 | Analyse the impact of international business activity on Canada’s economy; |
| 1.3 | Demonstrate an understanding of how international business and economic activities increase the interdependence of nations. |
| 2. A Global Environment for Business | |
| 2.1 | Analyse ways in which Canadian businesses have been affected by globalization; |
| 2.2 | Demonstrate an understanding of the factors that influence a country’s ability to participate in international business; |
| 2.3 | Assess the effects of current trends in global business activity and economic conditions. |
| 3. Factors of Success in the International Market | |
| 3.1 | Analyse the ways in which cultural factors influence international business methods and operations; |
| 3.2 | Assess the ways in which political, economic, and geographic factors influence international business methods and operations; |
| 3.3 | Identify and describe common mistakes made by businesses in international markets; |
| 4. International Market Challenges, Approaches and Distribution | |
| 4.1 | Assess the challenges facing a business that wants to market a product internationally; |
| 4.2 | Compare the approaches taken by various companies to market their products internationally; |
| 4.3 | Demonstrate an understanding of the logistics of, and challenges associated with, distribution to local, national, and international markets. |
| 5. Working in International Markets | |
| 5.1 | Analyse the ways in which ethical considerations affect international business decisions; |
| 5.2 | Assess the working environment in international markets; |
| 5.3 | Demonstrate an understanding of the process for crossing international borders as it relates to international business. |
| Time Allocated | Online/Offline Component | |
|---|---|---|
| 1. Business Trade and Economy | ||
This unit explores the impact of international business on people and businesses in Canada and the economic interdependence of nations. Students analyse barriers to trade and investigate Canadian trading partners. Throughout this unit students will have the opportunity to select a country of their choice and analyze said country in relation to international business and Canada. | 24 hours | Online |
| 2. A Global Environment for Business | ||
This unit investigates the impact of globalization on Canadian businesses. Students examine and analyse the factors which influence a country’s ability to participate in international business, as well as the advantages of doing business in Canada. Students explore multiple case studies concerning domestic and multinational companies. | 24 hours | Online |
| 3. Factors of Success in the International Market | ||
In this unit, students will look at the cultural factors that influence international markets and assess how political, economic and geographic factors play a role in international business methods and operations. An understanding of product modifications and standardization will be developed as well. | 24 hours | Online |
| 4. International Market Challenges, Approaches and Distribution | ||
In this unit, students will explore marketing challenges facing international businesses. Students focus on the examination of marketing approaches including describing the adaptations that have been made to the marketing mix of products in order to market them internationally; describing the legal, cultural, and economic factors that must be addressed to market a product internationally. Students will complete an independent media project to end this unit. | 24 hours | Online |
| 5. Working in International Markets | ||
This unit investigates the marketing challenges facing international businesses including adaptations to international product marketing strategies; legal, cultural, and economic factors affecting product marketing; market research strategies for foreign markets; and concepts of distribution and logistics. Students will investigate the ethical challenges of international businesses including both the positive and negative effects on the countries in which they operate. | 12 hours | Online |
| 6. Final Evaluation | ||
This is a proctored exam worth 10% of your final grade. | 2 hours | Online |
| Total | 110 Hours | |
This course is organized into a semester format. Lessons and activities will be presented to students online via web conferences conducted in real-time by a teacher. There will also be regularly scheduled one on one student-teacher conferences and student to student online discussion forums.
A variety of strategies will be used in the online delivery of this course. Instructional strategies will include but are not limited to:
Learning goals will be discussed at the beginning of each assignment and success criteria will be provided to students. The success criteria are used to develop the assessment tools in this course, including rubrics and checklists.
A variety of assessment and evaluation methods, strategies and tools are required as appropriate to the expectation being assessed. These include diagnostic, formative and summative within the course and within each unit. We strictly follow the Ministry of Education’s Growing Success document.
Assessment FOR Learning and Assessment AS Learning is obtained through a variety of means, including the following:
Evidence of student achievement (assessment OF learning) is collected through ongoing observations of most consistent work, with consideration given to most recent work from various sources.
Assessment and evaluation in this course will be based on the provincial Ontario Curriculum expectations. Students will be provided with numerous and varied opportunities to demonstrate the full extent of their achievement. Categories of assessment and breakdowns are as follows:
A final grade will be determined as follows:
Students with special needs and English Language Learners will be provided with accommodation, including additional time, assistive technology and scribe where available. Teachers who are planning a program in this subject will make an effort to take into account considerations for program planning that align with the Ontario Ministry of Education policy and initiatives in a number of important areas.
Learning Skills listed below are key to student success. Learning Skills are assessed independently of achievement and are determined through observation and participation. A checklist and student conference will be used to determine the level in each category.
This course will be entirely administered online, no materials necessary.
$549.00
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